Deep Lifestyles

Deep Lifestyles Supply Co. is a car racing streetwear brand based in Los Angeles, CA.

My Role:
* Developed a launch strategy for Deep Lifestyles x Garfield Kid’s line collaboration
* Directed the lifestyle photoshoots for the launch
* Searched for models and styled them for the photoshoots
* Scouted locations for the photoshoots
* Contacted and sent product to micro-influencers